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At first we thought it had to be a mistake. General Motors is already paying customers to take the 2008 Buick Enclave off their hands? It's not even on dealer lots yet, but Automotive News reports Buick is offering $1,000 "Conquest Bonus Cash" and 4.9% financing available on the $32k+ CUV.

Though the "Conquest Cash" is intended to draw non-GM-driving customers away from the competition, no matter the name, rebates on brand new vehicles are obvious admissions of overpricing that only enforce car shoppers' addiction to cash-back offers. If the Enclave performs as well and is as reliable as it is gorgeous, it shouldn't need any incentives.

On the other hand, a drop-dead body and cash back could be irresistable to all but the most diehard import buyer.

Source: http://economy.autoblog.com/2007/04/16/buick-enclave-comes-to-market-bearing-1-000-rebate/
 

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Calling conquest cash a rebate is not really correct. Plus, it is not just the Enclave that gets this but the other Lambdas, along with a large number of other GM products.

GM is simply trying to entice new buyers who have not considered a GM vehicle before and/or get other buyers to take a second look at the newer GM offerings.
 

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Yeah, you are right, no conquest on the Outlook, although it has $1000 cash on it due to slow sales. Acadia seems to be outselling Outlook by a 2:1 margin based on a sales report I read.
 

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Yea, but...

A local dealer told me that the Conquest $1000.00 rebate for non-GM owners expires in early July. It's payable upon taking ownership of the vehicle. What are the chances of getting the vehicle by early July? Of course, perhaps there will a follow-on Conquest or similar program.
Go Terps!
 
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