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FOR RELEASE: 2007-04-03
GM Reports 909,094 Deliveries in Q1; 349,867 Deliveries in March

Retail Sales Up 0.5 Percent - Mid-Cars Up 14.5 Percent; Full-Size Pickups up 12.2 Percent
Saturn and GMC Post Substantial Gains Led By Aura Mid-Size Sedan and Crossovers Outlook and Acadia
Chevrolet Impala and Aveo Post Quarterly Record Sales
Daily Rental Sales Down 32 Percent; Non-Rental Fleet Sales Up 3 Percent
March

Sales Down 7.7 Percent vs. Year Ago
GMC Acadia and Saturn Outlook Fuel 235 Percent Retail Increase in Mid-Utility Crossover Sales
Record March Escalade Sales Drive 17.6 Percent Retail Increase in Large Luxury Utilities
Chevrolet Impala, Pontiac G6 and Saturn Aura Contribute To Retail Sales Increase For Mid-Car Segment
Daily Rental Sales Down 35 Percent
DETROIT - GM dealers in the United States delivered 349,867 vehicles in March, a reduction of 7.7 percent on a sales day-adjusted basis (down 4.2 percent non-adjusted), compared with 365,375 total sales a year ago. Fleet sales were down 11.8 percent due to continuing reductions in daily rental sales. GM's March retail sales were down 6.2 percent compared with year-ago levels on a sales day-adjusted basis (down 2.8 percent non-adjusted).

For the first quarter of 2007, GM delivered 909,094 vehicles, a decline of 5.6 percent, driven by reductions of almost 60,000 daily rental vehicle sales. For the first quarter of 2007, GM retail sales were up 0.5 percent. The reductions in fleet sales have resulted in a significant improvement in the retail/fleet mix.

"As we continue to build upon our strategy of focusing on value, lowering daily rental sales and increasing residual values, we were able to grow retail sales for the quarter, posting year-over-year increases in 19 vehicle lines. That's very good news. In March, we saw continued strength and stability in our retail business led by gains in mid-cars, crossovers, economy cars and luxury SUVs," said Mark LaNeve, vice president, GM North American Sales, Service and Marketing. "The Chevrolet Silverado, GMC Sierra, Acadia and Saturn Outlook are exceeding our expectations and confirm that when you offer the best product, value, segment-leading fuel economy and the best warranty coverage in the industry, customers respond."

GM March sales reflected the continuing strength of the new product portfolio with competitive incentive spending, balanced with ongoing reductions in daily rental fleet sales.

Chevrolet Aveo, Impala, Equinox, HHR, Suburban and Avalanche; Pontiac G6; Saturn Sky; GMC Yukon XL; Cadillac SRX, Escalade ESV and Escalade EXT all had March retail sales increases compared to a year ago. Pontiac G5; Saturn Aura and Outlook and the GMC Acadia are newly-offered products and continue to contribute retail sales momentum. The GMC Acadia and Saturn Outlook drove a 235 percent retail increase in the mid-crossover segment.

For the first quarter, Chevrolet Aveo, Impala, Colorado, Silverado, Suburban and Avalanche; Buick Rendezvous; Pontiac G6 and Vibe; Saturn Sky; GMC Canyon, Sierra and Yukon XL; Cadillac SRX, Escalade, Escalade ESV and Escalade EXT; Saab 9-5 and 9-7X all had retail sales increases compared with the first quarter of 2006. Pontiac G5, Saturn Aura and Outlook and GMC Acadia built retail strength in the quarter.

"GM offers the best coverage with a 5 year/100,000 mile powertrain limited warranty with roadside assistance and courtesy transportation. For customers, that translates to tangible value versus competitive cars, SUVs and trucks," LaNeve added. "Our customers are telling us that we have great products, industry-leading fuel economy and the best value out there. And with new products such as the Buick Enclave, Cadillac CTS and Chevrolet Malibu still to come this year, we expect to build on this momentum."

Source: http://forums.subdriven.com/zerothread?id=3162767
 
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